Microsoft exec plots Google disruptions

What a fantastic headline - "Microsoft exec plots Google disruptions". This was a headline on the latest iMedia Connection newsletter. My over active imagination had visions of Microsoft involved in some French resistance style campaign of sabotage and subterfuge of Google. At the very least in my imagination they were at least orchestrating a Gandhi style non violence campaign.

In reality all they have done is to name an individual who is tasked with improving MSN's share of the search market. The article points out that Google now makes more money from online ads than Microsoft makes from Windows. I don’t know the how the two companies compare when all the other aspects of their businesses are taken into account but I guess that fact highlights the massive earning power of Google. Its funny though there does not appear to be the same level of venom aimed at Google as that aimed at Microsoft.

The first element of MSN's strategy is the rebate program which has been billed as 'paying the customers to use its search engine'. Next up they are trying out their attempt at engagement mapping. Add some more acquisitions and an upgrade in software technology and you have their strategy neatly outlined.

I can’t help thinking that this all sounds great, but would it not be easier just to improve the search results? How about making it a engine that people want to use because it actually works?

myBlog

I have advised clients of mine to set up blogs for years, for many of these clients I have even physically set up these blogs.

I have never bothered bloging myself though.

This year I made my first purchase online. I am very proud of that. For the past 14 years I have been building, creating, designing, planning, writing and promoting websites. Never really surfed the web though. The internet has always been a job, I never really saw it as something to do for fun.

This is my first attempt at my own website, guess I will see how it turns out.